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YouTube NOOB Mistakes I Made (Now sharing with YOU!)
šThis DESTROYS 97% of YouTube Channels
Read time: 15 minutes | Sponsor this newsletter
Hey Genesis Residents!
If youāve been dreaming of YouTube stardom but struggling to make it happen, youāre not alone.
Today, weāre discussing crucial mistakes that destroy 97% of YouTube channels and how you can avoid them. However, many of these challenges can be overcome with the right approach and mindset.
Letās delve into the most common mistakes that hinder YouTube growth and how to avoid them.
š« Don't Make These YouTube Mistakes
ā Importance of Strategy in Video Creation
š Leveraging Data for Success
š Practical Tips for New YouTubers
š„ Latest Updates
š« Don't Make These YouTube Mistakes
š The Pitfall of Being Too Different
One of the first major mistakes YouTubers make is trying to be excessively unique. While originality is important, striving to be completely different can be counterproductive.
In fact, competition is a sign of a healthy, passionate audience. If there are already successful channels in your chosen niche, itās a good indication that thereās an audience eager for more content.
Take a moment to research and identify channels that are thriving in the area youāre interested in.
Observe their subscriber count and engagement levels. Just like book enthusiasts buy more than one book, viewers subscribe to multiple channels within a niche.
If people love a particular subject, theyāre likely to follow several sources for diverse perspectives.
š Choosing an Undefined Channel Topic
The second common mistake is not selecting a clear and focused channel topic. Successful YouTube channels cater to a specific audience with defined interests.
Avoid the temptation to cover too many unrelated topics. Instead, zero in on a subject that already has a passionate following.
This strategy not only helps in gaining a dedicated audience but also ensures that your content is relevant and appealing.
š Neglecting Monetization Strategies
The third mistake is failing to consider how your channel will generate revenue.
Many YouTubers start without a clear monetization plan, which can lead to frustration and burnout.
Before launching your channel, think through your entire strategy, including how you plan to make money.
This foresight will guide your content creation process and ensure youāre building a sustainable channel.
šÆ Proper Strategy for Video Creation
ā”Knowing the Purpose of Each Video
One of the foundational elements of a successful YouTube channel is understanding the strategy behind each video.
Before hitting record, ask yourself why youāre making this video.
Are you aiming to rank in search results, or are you targeting traffic from YouTubeās browse and suggested features?
The answer to this question will shape your videoās title, structure, and thumbnail.
For instance, if your goal is to rank in search, you need to focus on specific keywords and ensure your title and thumbnail reflect that.
Conversely, if youāre targeting a broad audience, your title should be more general and appealing to a wider range of viewers.
ā”Avoiding Overly Specific Titles
A common mistake is creating titles that are too specific.
While specificity is important for search ranking, it can limit your videoās reach in suggested and browse features.
šAn example of this is the difference between the titles
"How to Save an NBA Bust: The Markel Fultz Story" and "The NBA Bust Thatās Making a Big Comeback."
The latter title is broader and more likely to attract a wider audience, leading to a 27% increase in click-through rate (CTR).
ā”The Danger of Being Too Broad
On the flip side, titles that are too broad can fail to capture the attention of viewers searching for specific information.
When trying to rank in search, your title should directly address the viewerās query.
This specificity reassures viewers that your video will provide the answers theyāre looking for.
ā”Keeping Titles Concise
Lengthy titles are another pitfall. YouTube often truncates long titles, cutting off important information and making your video less appealing.
People tend to skim titles, so keeping them short and to the point is crucial.
For example: Cybersecurity for Freelancers and SMBs: Seven Tips They Donāt Teach You" can be more effective when shortened to "Seven Cybersecurity Tips for Freelancers.
This concise title is clearer and more engaging, resulting in a 22% increase in CTR.
š° A Quick Announcement
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Got questions? Join the waitlist
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š Leveraging Data for Success
ā”Learning from Past Data
To maximize your chances of success, leverage past data. Look at what has worked and what hasnāt on your own channel and on competitorsā channels.
This analysis will help you make informed decisions about future content. If certain topics consistently perform well, focus on those.
Conversely, if some ideas have repeatedly flopped, it might be best to avoid them.
ā”Knowing Your Audience
Understanding your audience is perhaps the most critical aspect of running a successful YouTube channel.
You need to know their interests, goals, and preferences.
For example: A visual effects channel might see high engagement with videos like "We Recreated a Shot from Obi-Wan Kenobi," which garnered 105,000 views, but less success with "Breaking Down the Story Structure of Jurassic Park," which only received 22,000 views.
This discrepancy is likely because the channelās audience is more interested in visual effects than screenwriting.
Tweet of the Day
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But, a lot of people are still confused on where to begin.
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ā AI Genesis (@AIGenesis_)
9:05 AM ā¢ Jul 6, 2024
š”Practical Tips for New YouTubers
šStarting with a Strong Foundation
If youāre new to YouTube, itās essential to start with a solid foundation.
This means choosing a clear, focused topic, understanding your audience, and having a strategy for each video.
Someoneās experience in starting a new YouTube channel, which achieved over 100,000 views in the first 30 days, underscores the importance of these fundamentals.
šCrafting Effective Titles and Thumbnails
Effective titles and thumbnails are crucial for attracting viewers. Use data-driven insights to craft compelling titles and thumbnails.
Investing in this can save you time and help you create more effective content.
šContinuously Improving
Finally, success on YouTube requires continuous improvement. Regularly review your analytics to see whatās working and what isnāt.
Stay informed about best practices and be willing to adapt your strategy as needed.
By continuously learning and improving, you can build a successful YouTube channel that grows and thrives over time.
Conclusion
Avoiding these common mistakes can significantly enhance your chances of success on YouTube.
Focus on clear, proven channel topics, understand your audience, and develop a solid strategy for each video. Leverage data to make informed decisions and continuously refine your approach.
By following these guidelines, you can build a thriving YouTube channel that attracts a dedicated audience and generates revenue.
Latest YouTube Updates
šØYouTube is Here with AI Radio
YouTube Music is experimenting with a new AI feature that allows users to create custom radio stations using prompts
Hereās how it works:
Prompt-Generated Custom Radio:
Users can enter prompts like āImagine me in a forestā or āPlay upbeat pop anthems.ā The AI generates a personalized radio station based on the userās prompt.
The station name reflects the prompt, and itās labeled as āCreated for you.ā
Voice Input Option:
Users can also use voice commands to input prompts. AI-generated responses are experimental, so quality and accuracy may vary.
Existing Playlist Integration:
The generated radio station appears as a playlist card. Users can play, pause, and save songs from the station
šØYouTube introduced a new AI-powered eraser tool.
It allows creators to quickly remove copyrighted music from videos while preserving other audio elements.
Between this and all the other AI tools YouTube is building, it seems like they're all-in.
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